With the Memorial Day holiday firmly behind us, THE RIDE and THE Fazzino RIDE are looking ahead to the monumental summer tourism season in New York City. Last year incoming visitors reached a new record of fifty million! The Mayor’s office is projecting large numbers of international tourists – most specifically from the Pacific Rim. That is great news for The Ride and The Fazzino Ride because we have had a lot of positive press on television, cable and in print throughout Asia. As recently as last weekend, Asahi television was aboard in preparation for a story. As much as we are excited by exposure in Asia, we have consistently had loyal fans from South America. On Christmas Day, THE RIDE and I were in front of five million Brazilian viewers on Groupo Companhia. They have become one of The Ride’s most identifiable of all the international groups aboard. Last Friday IT TV came in to interview me and put its crew aboard THE Fazzino RIDE to create a video piece that will soon be available for distribution throughout Latin America. With all of this excitement, think how convenient it is for you to Get On! Find Out!
I cannot close this chapter of THE RIDE blog without mentioning THE RIDE’s stellar debut in May as a co-star on CBS’ The Food Network Star program. Be sure to watch the video for some real fun. We also have an informational video for other potential media and corporate partners. Summer life is good at THE RIDE. We look forward to sharing it with you soon.